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What is Formo?

Formo is a web3 data platform that helps you understand your users and how they engage with your app so you can build a better product.

Learn why we’re building Formo.

Here’s a quick overview of what Formo can do:

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Product Analytics

Product analytics is actionable analytics designed for onchain apps:

• 📊 Track web3 growth metrics. Track visitor counts, DAU, WAU, MAU, transactions, retention, and churn. Measure engagement and growth over time.
• 🎯 Onchain Attribution. Identify the top channels and growth initiatives that drive onchain activity. Understand where users come from.
• 🔒 Privacy-friendly. No cookies, no personal data. Just clear, privacy-friendly insights limited to a single device, a single website, and a single day. Formo helps your dapp align with GDPR standards.

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Wallet Intelligence

Wallet intelligence helps you understand and activate your high-value users:

• 🕵️‍♂️ Wallet profiles. Turn anonymous wallets into high-value users with unified onchain and offchain data. Track usage of specific, high-value wallets on your dapp.
• 💯 Wallet labels and reputation score. Use wallet labels, onchain attestations, and proof-of-personhood to segment and rank your users.
• 💬 Wallet messaging. Activate high-value target users with deep personalization and insights.

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Token Gated Forms

Token Gated Forms helps you launch waitlists, forms, and surveys in web3:

• 🔐 Token gating. Capture wallet data, token balances, attestations, and other onchain signals.
• ✅ Verified socials. Verify Twitter accounts, Discord usernames, Farcaster, and more.
• 🎨 Extensive template library. Choose from a variety of form templates or build your own.

Focus on building amazing products and experiences. Spend less time building analytics, and more time building products with Formo.

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Next Steps

Now that you understand the basics, it’s time to get set up:

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